How many times have you really considered the financial impact of a player leaving your programme? Richard Marklow (a Director of i2c) guides you through a detailed analysis of how to calculate player’s true value.
We all know that marketing is important for our tennis programmes, but that doesn’t mean spending money. These are the simple (FREE) marketing rules that we swear by – and which we believe are essential for helping to grow a tennis business!
In 2018 i2c celebrated its 10th birthday. From humble beginnings, working around a kitchen table (yes, really), i2c has grown to be one of the UK’s largest providers of tennis coaching and training. Everyone knows that hindsight is a beautiful thing! So we asked i2c Director Richard Marklow to share the highs, lows, secrets and mistakes from 10 years in the tennis industry.
As Director for i2c, Richard has recruited many coaches. In this interview for Coaches on the Couch, Nigel asks Richard to share his top tips for recruiting.
Last week a coach in Italy asked us to prepare a short video on building strong working relationships with tennis parents. We’re really passionate about this topic and we’ve done several articles related to it (links below), so we got right on it. So, this video was prepared for Marco Magro at http://www.giocareatennis.it and we’re sharing…